Is Danny Brown the New ODB? (Re-Up: Music Video)

Danny Brown’s video for Re-Up is basically a documentary of his life, and takes place in his apartment. Reminiscent of ODB, Wu-Tang and other masters of old school hip hop, Brown’s lyrics are really, really real.

Brown was close to signing a deal with 50 Cent’s G-Unit Records, but was turned down at the last second — and not because of his music. Ironically enough, his gritty lyrics and clever rhymes weren’t enough to make 50 see past his unique style of clothing. Brown preferred to wear fitted jeans and vintage tees, and didn’t ‘fit in’ with the G-Unit look.

That was last year. Brown continued making music and videos for his upcoming album, XXX, titled to represent his age. Brown says that a lot of his lyrics are about things he’s now left in the past, such as his drug addiction to Adderall.

Brown is a relief for those sick of listening to Hollywood-preened rappers whose lyrics are unoriginal, cinematic pictures of unobtainable riches and snobbiness.