The Numbers Behind Super Bowl Ads
article written by: Fork Party
If you’re going to spend $2.5 million on anything, you’re going to want to make absolutely sure that you’re getting your money’s worth. And if that princely sum is going to be used to buy a 30-second commercial spot during a Super Bowl, you have even more incentive to make sure your message gets across to consumers and that the immediate exposure actually translates into increased recognition and/or interest in your brand. The following infographic serves to provide a little insight into the world of advertising during one of the biggest TV events of the year.
[Click the image to enlarge]
[Via: Marketing Degree]
Embed this Image on Your Site:
